• Kristin DANIELSEN, Director, Arts Council Norway

• Frida BLOMGREN, State Secretary, Ministry of Culture, Norway

• Alfredas JOMANTAS, Representative of Lithuania, Baltic Region Heritage Committee and Enlarged Partial Agreement on Cultural Routes of the Council of Europe

"The Cultural Routes of the Council of Europe: strengths of a 31-years long Programme"

• Stefano DOMINIONI, Executive Secretary of the Enlarged Partial Agreement on Cultural Routes, Council of Europe

"Routes4U - Fostering regional development through transnational cultural routes, heritage policies and practices in EU macro-regions"

• Constanze METZGER, Routes4U Senior Project Officer, Council of Europe

"EEA Grants Culture. Working Together for a Green, Competitive and Inclusive Europe"

• Karen VARDEN, Arts Council Norway

Workshop 1 | Regional development through cultural tourism

Participants will discuss cultural tourism as driver for growth, jobs and economic development in the Baltic Sea Region. They will formulate recommendations on how to tackle specific challenges in the Baltic Sea Region.

• Moderator: Tomasz DUDA, Phd Lecturer and Tutor "Tourism geography, cultural tourism and tourism routes valorization", Department of Tourism and Recreation, University of Szczecin

Workshop 2 | Social participation in the regionalization and Europeanization of cultural heritage

Participants will discuss possibilities of cultural cooperation in the Baltic Sea Region. They will formulate recommendations on how to strengthen the role of civil society in promoting heritage as basis for common identity, as highlighted by the Council of Europe Faro Convention.

• Moderator: Łucja PIEKARSKA - DURAJ, Assistant Professor, UNESCO Chair on Education about the Holocaust, Jagiellonian University

Workshop 3 | Marketing strategies for the promotion and visibility of cultural heritage

Participants will discuss the challenges related to tourism management and marketing, and will formulate recommendations on visibility strategies, meant at increasing the visibility of cultural heritage in the Baltic Sea Region.

• Moderator: Pellervo KOKKONEN, Director of Tourism Development, Savonlinna Development Services Ltd.

• 18.00. Oslo Old City Tour along the Saint Olav Ways (transfer by bus)
• 19.00. Buffet Dinner

End of the day

• Odd GODAL, EU Strategy for the Baltic Sea Region, DG REGIO, European Commission
• Marianne BERGER-MARJANOVIC, Chair, Enlarged Partial Agreement on Cultural Routes of the Council of Europe

Certified Cultural Routes of the Council of Europe: best practices and lessons learnt

• Inger HARLEVI, The Hansa
• Hans MORTEN LØVRØD, The Routes of Saint Olav Ways
• Ea Stevns MATZON, The Viking Routes
• Wenche MADSEN ERIKSSON, The European Cemeteries Route
• Mats ROSEN, The European Routes of Megalithic Culture

Proposals for new "Cultural Routes of the Council of Europe",  extension of existing certified Cultural Route and new themes for Cultural Routes

• Michel CRAMER, The Iron Curtain Trail
• James SIMPSON, Saint Olav Waterways
• Tommi LINDH, Alvar Aalto Route of Modern Architecture

The discussion will focus on the possibilities of strengthening and further expanding the existing certified Cultural Routes of the Council of Europe in the Baltic Sea Region. The session will moreover explore the potential of creating new Cultural Routes, which will contribute to foster regional development in the Baltic Sea Region.

• Moderator: Marianne LEHTIMÄKI, Regional expert on cultural heritage and routes; former Coordinator, Baltic Region Heritage Committee