In May 2022, the raising awareness campaign “Block the hatred. Share the love!” started rolling in Serbia, aiming to inform various local audiences on the danger of hate speech in different communities.

Hate speech is on the rise across Europe, jeopardising social cohesion and putting human rights under threat. In the Western Balkans region hate speech particularly targets members of vulnerable groups, who have already been affected by stigma and discrimination during the COVID-19 pandemic. “Block the hatred. Share the love!” campaign will be extended in Serbia to reach key audiences and inform them about the risks of hate speech and about how to combat it.

Civil society activists, journalists, students and all those who think that love can fight hate in Serbia, are invited to be part of this campaign by following and sharing the posts, by using their messages to respond to various forms of hate affecting their private and community life or that of family members, friends or any other individuals.

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The campaign is implemented under the joint European Union and Council of Europe action on “Promotion of diversity and equality in Serbia” and will take place through public initiatives and online activities on dedicated Facebook page of the Council of Europe Office in Belgrade and of the campaign pages