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EX-AEQUO


Country: France

Organisation responsible: Ministry of Sports

Main topic addressed: Combating gender-based violence

Type of resource/practice: Awareness-raising initiatives / materials


Discipline: Multi-sport

Target group(s): All actors involved in sport

Timing: 2018

Language: French

Brief description of the practice: The Minister of Sports launched a campaign on 15th March 2018 to raise awareness of reprehensible behaviour among the actors involved in sport. The campaign is addressed to both people involved in the sports world and the general public and tackles four main themes: homophobia, racism, sexism and stigmatisation of disabilities. The campaign has been diffused through different media (press, television and internet) and through a poster campaign in almost 700 locations in France and French Overseas Departments and Territories. Four videos were published on social media and a 30-second clip, featuring actors from a well-known TV series, was broadcast on all channels of the French national television network.

Further information: http://www.sports.gouv.fr/prevention/incivilites-violences/ExAequo/

Contact person: David Brinquin and Muriel Faure, Ministry of Sports, [email protected]

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