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AWARENESS CAMPAIGN 2018 IN FOOTBALL

[CAMPAGNE 2018 « SUPPORTERS DE L’EGALITE HOMMES-FEMMES » DANS LE FOOTBALL]

Country: Belgium

Organisation responsible: Ministry of Equal Opportunities in Wallonia-Brussels Federation

Main topic addressed: Gender equality in participation (grassroots or elite sport)

Type of resource/practice: Awareness-raising initiatives / materials

Discipline: Football

Target group(s): Football supporters in Wallonia-Brussels Federation

Timing: 2018

Language: French

Brief description of the practice: In 2018, as the International Women’s Day was approaching, the Ministry for Women’s Rights of the Wallonia-Brussels Federation launched an awareness-raising campaign encouraging men to commit themselves to gender equality and become true “Supporters of gender equality”. The campaign, carried out in partnership with three Pro League football clubs, aimed at making men more aware of the persistent inequalities between women and men and suggested some ideas to become everyday supporters of equality, such as paternity leave, a more equal sharing of household tasks and parental duties, tackling sexism and harassment, as well as gender stereotypes, starting from childhood. The campaign consisted of an awareness-raising website, with a quiz on existing inequalities and three videos made with supporters of the three partner football clubs

Further information: http://simonis.cfwb.be/home/presse--actualites/publications/la-campagne--supporters-de-legalite-hommes-femmes--debarque-sur-les-terrains-du-standard-de-liege-et-du-sporting-de-charleroi.publicationfull.html

Contact person: Laurence Meire, cabinet of the Minister of equal opportunities in Wallonia-Brussels Federation, [email protected]

public Equality and Human Dignity Department Belgium Football English Participation Sport and integrity- Enlarged Partial Agreement on Sport (EPAS) 1. Awareness-raising initiatives / materials sport for all general

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